Let’s work together
Want to discuss potential opportunities? Pick the most suitable way to contact us.
Book a call+370 5 2 780 400
info@ba.lt
Boosted sales performance for the leading digital services company in the Baltics
When it comes to meeting rapid telecommunication market demand, there is no room for technical setbacks. Especially in achieving sales targets and operational efficiency.
According to the Economist Intelligence report’s insights – despite the challenges posed by the pandemic, the telecommunication industry continues growing along with tech-powered solutions. This is where Bitė Group (further – Bitė), the leading digital services company in the Baltics, decided to make a strategic move by developing its own technologically robust B2B sales management solution.
We are thrilled to present the following case study, showcasing the successful partnership between Bitė and Baltic Amadeus in creating the B2B sales management application optimising Bitė’s sales processes at its full level.
Situation
Bitė is a leading digital services company that offers integrated mobile, media, fixed broadband and PayTV services. Established in 2005, Bitė is now owned by a global US investment company Providence Equity Partners. Bitė unites telecommunications companies in Lithuania (Bitė Lietuva, Mezon) and Latvia (Bite Latvija, Baltcom LV) as well as media business across all Baltic states, including Estonia (TV3 Group: Home3, Go3 OTT, M-1 and others).
With the expanding B2B sales, Bitė encountered technical difficulties with its B2B sales management application which was running on legacy systems back then. Seeking to eliminate setbacks caused by slow and insufficient application performance, Bitė found it necessary to create a new sales management solution.
When deciding on their technology partner, Bitė looked for a dedicated IT team with proven competences in setting up a solid architecture, development, UI/UX design and other areas. Therefore, Bitė opted to collaborate with Baltic Amadeus, which successfully fit all the mentioned checkmarks for the project requirements.
Solution
The Baltic Amadeus divided the project into two main phases: first, our team implemented new technical capabilities to smoothly manage B2B sales; second, we created functionality to sell new products and services more easily.
Aiming to fully solve speed issues and maximise application performance, the Baltic Amadeus team combined various cutting-edge technologies and tools, such as Kafka, JAVA, Spring Boot, Elasticsearch, Kibana, Oracle DB, MYSQL, React, as well as Material UI.
Throughout the project, our team provided services varying from technical leading, architecture, analysis, and project management to UI/UX design, development and quality assurance – helping to achieve a flawless user interface and application efficiency that fulfilled the client’s needs.
Added value
The newly created application enables a more efficient flow since Bitė’s employees from various sales channels can easily work in a single application. Moreover, the new application cuts down the training and onboarding time surplus for new employees.
With the B2B sales management solution, Bitė gains more operational benefits, such as simplified and optimised sales processes as well as a shortened time of operations.
Also, the application enables new revenue streams since the client can quickly introduce new products and services, meeting rapid market demand.
Other projects
User experience services for a Norwegian communication software provider
Omnicus
Power BI solution for the global tobacco provider
JTI Lietuva
Reliable marketplace platform for used car trading
Data warehouse modernisation for the international tobacco company
JTI Lietuva
Unified IT systems for the debt company
Drupal-based CMS for a leading tobacco company worldwide
JTI Lietuva
Solar energy trading solution for the international energy company
Progress OpenEdge development and system testing services for a Swiss company
Optiwork
AWS-based automated reporting and billing solution for the US transportation company
Clever Transco LLC
Azure-based solution that cut infrastructure costs by over 4 times
ProMark
Data/API Hub solution for the international ferry service provider
TT-Line
Security assessment and InfoSec training for a global media company
Internews
Infrastructure and data migration assessment for agricultural retail provider
Lytagra
Upgraded analysis platform boosted paid user base by 43%
Börsdata
In-depth penetration testing for a specialised Lithuanian bank
General Financing Bankas
Mobile app for the fastest-growing payment solutions provider in Lithuania
ConnectPay
Mobile app development for the largest insurance company in the Baltics
Lietuvos Draudimas
Highly rated mobile app for Baltic digital services company
Bitė
Progress OpenEdge solution for the US medical billing and management service provider
Professional Billing, Inc.
Efficiency-driven ordering and billing system for large-scale military training
WilNor Governmental Services AS
High-performing eCommerce platform for one of the largest pharmacy providers in the Baltics
EUROAPOTHECA
AWS-based mobile banking solution for the financial institution
LCCU
Fully automated and scalable leasing solution for DNB Bank
DNB BANK
Ensured IT security & GDPR compliance for the international web hosting provider
Hostinger
Convenient daily banking solution for credit unions
KREDA
Mobile banking app for DNB bank
DNB bank
Performance monitoring solution for the global shipping company
Shippersys
Custom Business Intelligence solution for a global maritime company
Shippersys
Crisis management system for Norway’s educational institutions
Akershus County
eCommerce platform for the global maritime Enterprise Asset Management provider
Star Information Systems
Innovative eCommerce solution that enhanced customer experience for electricity consumers
UAB Technologijų ir inovacijų centras
Web and mobile applications for preschools to ensure children’s safety
FamWeek
Fully upgraded communication platform for the Norwegian telecoms company
SIMCOM AS
eCommerce reservation platform for the Norwegian Aviation Museum
Norwegian Aviation Museum
Data visualisation solution that highly increased business productivity
UNIPARK